Social Media Manager

Location: Grapevine, TX

Department: Marketing

Type: Full Time

Min. Experience: Mid Level

Company Description

Headquartered in Dallas, Texas (Grapevine to be exact), RuffleButts, Inc. is a rapidly growing children's apparel company. After appearances on ABC's hit show Shark Tank, the Inc. 500 list and recent investments into new back-office systems we're poised for continued growth. We currently have well over 300,000 social media 'followers' across numerous channels. We embrace an entrepreneurial spirit and way of thinking that allows creativity, ingenuity and business acumen to thrive and propel our company forward.

Job Description

We have an immediate opening for a Social Media Manager to add to our awesome team. Our ideal candidate will be a ‘hands-on’ leader and have the background and skillset to manage our digital marketing initiatives including: social media, social media marketing, influencer collaborations and overall marketing/social plan & timeline. Experience implementing, managing and analyzing results in an eCommerce business is critical to this role, along with a proven social media track record of increasing followers, engagement and conversions. This position is an integral part of our e-commerce team and has direct access to C-Level leadership.

Top Reasons to Work with Us:

  1. We're an energetic team where pro-activity and results are strongly rewarded
  2. Ability to own / run a department with a great foundation!
  3. Great collaborative, tight-knit team environment (that like to have fun!)

What You Will Be Doing:

  • Craft -> execute -> analyze the overall social marketing strategy.
  • Enhance our already solid brand identity and clearly communicate brand objectives across social and digital marketing mediums.
  • Take our Social Media channels to the next level - including Facebook, Twitter, Instagram, Pinterest and others.  We already have ~300k+ fans, followers and likes!
  • Leverage existing, add new and excite/entice all social followers into sharing the brand and ultimately increase site conversions.
  • Participate in brainstorming sessions as needed with I.T., design and production teams to generate creative and original ideas.
  • Ensure that digital customer communication is as effective as possible.
  • Stay up to date and current on eCommerce trends and insights.

What You Need for this Position:

  • Minimum 3 years experience in Digital Marketing / Social Media
  • History of social channel ownership, proactive endeavors and a relentless desire towards brand / company growth
  • Paid Social Media Marketing experience of running, analyzing and improving paid campaigns
  • Experience with web analytics platforms (ie. Facebook Ads, Google Analytics, Pinterest Analytics, etc.)
  • Working knowledge of Adobe Photoshop / Illustrator a plus, though not absolutely required.

What's in it for You:

For the right candidate we are willing to offer a solid base compensation with potential for unlimited bonuses, paid vacation / holidays, 401k match, casual work environment and the potential for rapid growth / responsibility within our company.

Super Excited and Ready to Apply?!?

So, if you are a Social Media Specialist with 2-4 years experience propelling eCommerce brands forwards, by all means, please APPLY TODAY by creating a single page cover letter explaining:

  • What you love most about marketing / social media and how your past experience makes you a great fit for this position.
  • How data / analytics should be used to drive social media marketing decisions.
  • Salary requirements and any other factors on why you're the best candidate.
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